Sunday, November 6, 2011

Fave 5 portfolio pieces (maybe)

This is my wine bottle redesign for CASEL GARCIA. This project upped my packaging production skills as well as product branding skills.
Public service announcement for bedbug infestation in America. Any chance to work on my photography skills is time well spent since I tend to rely heavily on illustration for most of my pieces. This project also allowed me to work on my copywriting skills.
This is a billboard advertisement for my UNITED AIRLINES redesign. This entire project from the ads, airline tickets, to the logo redesign itself has been a great challenge for me. This project forced me to step out of my comfort zone and focus on a more corporate look and feel than I'm used to, which has helped me broaden not only my portfolio but my outlook as a designer.
This board represents a series of snapshots from my MADEWELL clothing catalogue I created. This project was important because it gave me a chance to work on my photography/editing skills as well as honing in on my skills as an art director.
I thoroughly enjoyed the opportunity to honor one of my favorite directors SOFIA COPPOLA in this box set/t-shirt design. This project involved a lot of problem solving and intense production issues. This piece also made me focus on the bigger issue of how to highlight the differences that make the individual films unique but at the same time keeping them all cohesive, an everyday problem that many designers have to work around.